The program for the Sanctuary has the following objectives:
- Provide a haven, a refuge and a place to recover for the swallow.
- Protect a national resource and
- Aid in the environmental improvement of Lake Pontchartrain by creating marine and wildlife habitats complementary to the function of the Sanctuary.
- Provide a safe habitat for local and migratory birds.
- Provide for an understanding of the swallow roosting area, the created habitats and of the wildlife that use the habitats through an imaginative and meaningful interpretive program.
- Allow people to observe and enjoy the nature of the Sanctuary without harm or disturbance to the birds or wildlife.
- To create a nice family oriented attraction.
- To create a world class bird Sanctuary on the edge of one of the largest fresh-water estuaries in the world at the base of the world's longest bridge.